Whether you have established email programs or just created a MailChimp account, our Email Strategy program can help you target the right audiences with the right message at the right time to maximize conversion and revenue.
Our Email Strategy program helps you define core audiences to focus on within email, establish benchmarks and KPIs; list and segmentation strategies; and provide recommendations for prioritization of email programs. Following review and approval of programs to implement, Subtext will develop a comprehensive strategic plan for each email program to guide implementation of these programs.
Our Email Strategy Program Includes:
- Discovery & Documentation Of Email Personas
- Email Programs Audit
- A Recommendations Roadmap
- Strategic Plan for Each Selected Email Programs