Google Analytics Data Integrity

Ensuring that your website data is accurate and actionable should be the prerequisite for any digital program. Unfortunately, achieving both takes some additional deliberate steps. In this white paper, we outline the exact steps you need to take to free …

Holiday Email Campaigns

It’s the most wonderful time of the year, if you’re ready.

With the decline in foot traffic beginning to look like a long-term trend, boosting your holiday email program is now the single most important factor, behind an optimized customer …