Nau Clothing

Email Strategy And Design

Subtext partnered with Nau to help create a strategy and an email design. We delivered a streamlined and mobile-optimized email template design. This template was flexible and easy for Nau to use, allowing them to reuse …

Wacom

Reinforcing and Expanding the Brand

Wacom asked Subtext to help develop and refine the “Boost Your Ideas” campaign during the 2014 holiday season by creating emails and microsites across multiple languages. The purpose of the campaign was to promote a …

Wacom

Wacom’s Versatility

Wacom came to Subtext for help in concepting, designing and developing regional landing pages to coincide with the Intuos product launch, known as the “Create More” campaign. The pages were created as a way to provide a “sneak …

Gerber

Iron Bridge Lending

A new website for a changing market

Iron Bridge Lending wanted to distinguish themselves from their competitors, who didn’t always have the most positive reputation in the wake of the 2009 real estate collapse, and capitalize on the changing real …

Gerber

Create holiday sales momentum at minimal cost

Gerber needed a holiday email strategy and execution partner to help drive sales during their critical holiday season. Using their existing promotional email templates, updated content and ongoing testing, Subtext was able to …

Gerber

Incorporating a robust ambassador program within the website experience

Gerber has always valued the role of ambassadors in telling the brand story. Their relationships with key industry influencers—such as Bear Grylls—have helped legitimize the value of their products within key …

Gerber

Performing a Website UX Audit to determine key friction points

After the 2015 relaunch of Gerbergear.com with a former agency, Gerber’s marketing team began to notice key performance issues with the website. The website was receiving negative feedback from customers …